Startup Tech 111114

Published on December 27th, 2016 | by Jose Vasquez


Why Failure Isn’t a Dirty Word for Startup Tech Companies

Failure doesn’t have to be a dirty word for startup tech company entrepreneurs.

Unfortunately, we live in a culture that stigmatizes failure. It starts early—you fear getting an F on your tests and papers in school, and extends throughout adulthood. If you fail at something, you’re supposed to be ashamed, and failure is therefore something to be avoided at all costs.

Here’s the thing for startup tech entrepreneurs—failure isn’t that bad. Sure, it’s not something you want to go out of your way to achieve, but it’s not the dirty word most people believe it to be.

Why is this the case?

Failure Is Never the End

Failure doesn’t mean you can never try anything again. If your first company fails, that’s it—it’s only your first company. There’s nothing stopping you from starting a second, or a third, or a fourth. There will always be more chances, and more opportunities to find success, so don’t see failure as a true end point.

Failure Offers Lessons

We almost always fail because we made a mistake or neglected something. By accepting failure and working to understand its root causes, we can learn from that mistake or neglect. In this way, failure offers valuable lessons we’d otherwise miss.

Everybody Fails

Face it. Everybody fails at some point or another. Take a look at some of the most successful entrepreneurs of our time—most of them only got to where they are after a handful of failed attempts.

Failure Is Inevitable

If you spend enough time as an entrepreneur, you’re going to fail eventually. The odds are against you. It might be the crushing failure of your business, or something smaller, but no matter what, you’ll experience that wall.

Failure Is a Test (and a Filter)

When most people fail as entrepreneurs, they give up. The few that keep going end up tougher, more resilient, and smarter after the experience. In this way, failure is a test and a filter that can make you a better entrepreneur and thin out the competition.

Don’t spend your life as an entrepreneur bogged down by fears of becoming a failure—failure really isn’t that bad. If you end up failing, fine. It’s highly likely you’ll fail at some point anyway, and you can walk away with a new lesson and new perspective.

About the Author

is a serial entrepreneur and tech specialist dedicated to helping startup tech companies grow and succeed. As the founder of Build. Brand. Blast., Jose has worked with dozens of enterprises to find direction, gain momentum, and achieve results.

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  • Meet Jose Vasquez

    Hey there! I’m Jose Vasquez, and I’ve spent my life helping startup technology companies get the direction and momentum they need to succeed. I started Build. Brand. Blast. as a resource for new entrepreneurs to learn the ropes of starting a business and the keys to building something that lasts.

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